James is a Creative Director with over 10 years proven international experience, producing award winning innovative and immersive experiences across multi-channel design and advertising.
Leading the Creative Services team at InMobi, James helps to push the boundaries of creative and strategic communication on mobile devices. This allows consumers to discover brands, products and services through a rich and meaningful advertising experience.
James’ overarching creative philosophy is “Advertising is like telling a joke. If you have to explain it, it’s not very good.”